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A Pair Of Chinese And Foreign Nike Shoes Trample On Whose Dignity.

2011/9/9 8:46:00 47

Nike Market Sales

Wang Haiju, a fake man, reported that a domestic sale

Nike

The quality of basketball shoes is different from that of foreign countries, which is less than that of the same shoes sold in the United States, and the price is higher than that of foreign countries by more than 500 yuan.

Wang Hai, Nike is suspected of fraud, has been reported to the Beijing City Industrial and Commercial Bureau Xicheng sub Bureau.

Nike replied that it had launched the investigation process, but did not respond positively to the question whether the product was Chinese or foreign.


In fact, there are many other products in China that produce and sell products at home and abroad.

In addition to Nike shoes, there are car recall, HP after-sales service, and so on.

Therefore, we wonder why multinationals who abide by the law and abide by the law in foreign countries, who only live for the sake of God and the reputation of enterprises, will be spoiled in China. They will always engage in double standards in terms of commodities, product quality and production. I think the reasons are manifold.


First of all, the administrative supervision means are rather weak and the supervision is rather limited.

In the past, whether the quality of goods or products, the first thing to expose is the media and consumer reports, rather than the active investigation and discovery of regulatory authorities.

The regulatory doors are open, speculative businesses can be sewn and drilled, and the mercenary pnational businesses will naturally have eggs sewn up.

Secondly, in China, the cost of breaking the law is too low, and some administrative penalties are like drizzle and irrelevant, objectively encouraging some multinational companies to engage in differences between China and foreign countries.

For example, TOYOTA recalled 1 million 700 thousand vehicles worldwide at the beginning of this year, but it only recalled 5000 vehicles in China.

The reason is that the cost of breaking the law is low.

The automobile company found that there was a problem with the product but did not voluntarily recall it. The punishment in China was only 30 thousand yuan. In the United States, it may face tens of millions of dollars in penalties. Relatively low cost of illegal operation, the recall will of course ignore the Chinese market.

Last but not least, there are differences between domestic and foreign enterprises in terms of production and marketing standards.

Exit

The commodity standard is high and the quality is good, while the domestic standard is low and the quality is poor. This is easy to set an example for foreign businessmen.

For example, toy production means that there are two sets of standards for domestic enterprises to produce children's toys: "poisonous toys" are sold in China, and good toys are exported abroad.


It is also the food that we eat.

standard

Why is it lower than foreign countries? It is also consumption. Why should we pay high price for inferior products and inferior services? In the face of both the "external insults" from foreign businessmen and our own "internal insults", we should clear the way of thinking: first, quality standards are in line with international standards and conform to high standards; the two is to raise the cost of illegal activities, so that businessmen who want to speculate in business can not afford to do so; three, we should strengthen market supervision and plug loopholes in supervision, especially in this way, such as Wang Hai.

Of course, some domestic enterprises can not act as traitors. They are "thick but thin" in product sales.

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