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Red Bean Menswear: The First Distributor Meeting To Create A Win-Win Business Model

2012/7/27 13:19:00 44

Red BeanDistributor MeetingMen'S Wear

 

Two thousand and twelve

Red bean Menswear

The curtain of the fortune summit was opened in Chengdu. The summit has three stops in Chengdu, Beijing and Xi'an.

Under the leadership of regional franchisees, Chengdu and Beijing have developed relatively rapidly in their respective regions this year. The Xi'an market is the first distributor meeting since the company launched a heavy attack against counterfeiting dealers. This conference fully demonstrates the importance of the above market.


Since 2009, in order to deepen the market, the company has held a conference of distributors in Zhengzhou, Ji'nan, Changchun, Beijing, Guizhou, Hefei, Wuhan, Zhuzhou and Kunming, and each year's distributors have different emphasis. 2009 is the first distributor meeting after the chain Monopoly pformation, focusing on the idea and policy of chain monopoly. The first chain fire started from the Central Plains, and the pformation from chain store to China.

The distributor meeting in 2011 coincided with the brand year of Hongdu group. The company invited Duan Yihong, a movie star, as the spokesman for the image of red bean men's clothing.

Red bean

The brand name of "men's love for Chinese men" is deeply rooted in the hearts of the people. In the midsummer of July, the coolness of dealers' friends was a series of effective measures to clean up the market and standardize the market. The summit gave them support, confidence and wealth.


In 2012, the conference of distributors is for wealth, and is a win-win for both sides. Just as Zhou Haijiang, President of the red bean group, said, "wealth gathering, wealth dissipation and scattered gathering", the most viable business mode in the future is win-win. This is also the flat adjustment of the internal organization since the company launched the full hosting mode, the sales company that is responsible for joining the customers, the operation center for direct full hosting mode, and the R & D Center for product design. It is the first distribution conference held since the establishment of the three centers.


  负责峰会所在省份区域的片区经理做了片区的情况分析,公司在2009年设立的最具价值奖、最具潜力奖、最具价值奖、最具贡献奖四个奖项的基础上,今年设立了忠诚大奖、绩效大奖、潜力大奖三个奖项,获得各奖项的经销商首先都要满足两个必要的前提,一是保证店铺只经营红豆品牌男装,就是保持店铺的专营度;再一个必要条件是终端形象规范统一,保证店铺形象是按照公司统一的形象进行装修,在满足这两个条件的基础上,忠诚大奖主要表彰的是经营红豆时间长、经营业绩比较好的老客户,绩效大奖主要是表彰店铺平效绩效突出的客户,潜力大奖表彰的是业绩走势优秀的新客户,红豆男装销售公司经理陈敏和江苏红豆实业股份有限公司总经理周宏江分别为获奖经销商颁发奖杯。


Red bean men's wear from Korea

Chief designer

Lian he has made 2012 new releases in autumn and winter. The humanized version of the self-cultivation version and the details of the costumes (the vest suit, the tie less shirt) and the colorful series continue to make men fashionable.

Chen Min, manager of sales company, made a summary and analysis of the sales company's joining. The general manager of the red bean general Zhou Hongjiang has explored the development of the new mode, so that the dealer friends feel the charm of the evergreen tree of red bean, constantly boldly innovate, keep pace with the times, always make good partners of distributors, and bring more expectations for consumers.


Chengdu's spicy and spicy remains, the ancient city of Xi'an remains the same, and the tolerance of the great Beijing remains the same, and the meaning of "red bean clothing and friendship" has not changed.

Constantly advancing with the times is the innovative spirit of the red bean. The bigger and bigger product line, the powerful new mode of "red bean living hall - the whole museum" will force the terminal to explode wealth.

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