Internet Transformation Of Garment Industry, Flexible Supply Chain Instead Of Traditional Industry Chain

　 170 million what can the Internet do for the workers' spun apparel industry chain?

2007, China Textile and clothing The total employment population absorbed by the upstream and downstream industry chain is said to be as high as 1.7 billion billion people. In his view, before the production line of flexible supply chain is reformed, we first need to ensure that we can quickly aggregate demand to achieve centralized production, while giving factory and fabric suppliers flexibility.

2007, China Textile and garment industry The total employment population absorbed by the upstream and downstream industry chain is said to be as high as 170 million.

Although the specific figures can not be verified, the textile and garment industry undoubtedly occupies half of the national economy. As a pillar industry, the domestic textile and garment industry is facing a crisis of internal and external dangers. Over the past 6 months, more than 9 well-known textile and garment enterprises went bankrupt. Metersbonwe made more than 1 billion profits 4 years ago. Today, the former clothing empire is on the downhill road of loss, and the international represented by ZARA and UNIQLO. Fast fashion Brand has become the new favorite of young people.

At such a time, the transformation of the Internet to traditional industries in the field of clothing is far more superficial than we imagined. When my colleagues asked me why the technology media like 36 krypton and krypton had to chat with people in traditional clothing companies, I think Zheng Qingsheng's theme of a speech, "trying to understand the real operation of the world" is perhaps the best answer.

"A simple hanging tag is a very complicated thing in a traditional retail store."

Clothing is a huge manufacturing system. What we talk to traditional clothing companies is the production supply chain in the rear end of the garment. Each link in the garment supply chain is like a sophisticated gear designed to form a huge machine, which is really affecting the machine. Clothing industry Development.

In the traditional clothing industry, there are three major parts of the supply chain: clothing companies, garment factories and fabric factories. Geographically, the entire garment industry is concentrated in Shandong, Qingdao, Guangzhou and the Yangtze River Delta. The fabrics are distributed in Shaoxing Keqiao and Guangzhou, and the production base is mainly Jiangsu and Zhejiang.

Wang Jinhua, general manager of excellent material and treasure, who had been struggling for 15 years in the traditional clothing industry, told 36 Kun Kun, "in the specific operation of the supply chain, some clothing companies are very light, and only do brand operation close to marketing. Their clothes will be outsourced to the design team to design." Some clothing companies are heavier, and the next part will be the corresponding design department. Whichever way, Designer In the end, they can only be called works, and they should be turned into products. They will also undergo important clothing production processes including cutting, cutting, sewing, ironing and so on.

From design to production, there are two most common modes in garment manufacturing at present: one is the whole package mode. The factory is directly responsible for the whole package, the clothing company pays the total price directly, and ends up only receiving the finished products; the other is the pure subcontract mode. The factory is only responsible for processing, and the fabric is bought by the clothing company itself. The clothing company will pay two charges, one for processing the factory and the other for fabric factories. As for the fabric from the fabric factory to the factory logistics, you can choose to pull yourself, or you can ask the workshop to deliver.

In addition to fabric needs to buy, and accessories, refers to buttons on clothes and so on. If it is a full package mode, the factory will directly provide accessories for the clothing company, and the other way will be the garment company itself will buy accessories, and the factory is only responsible for assembly.

"The fabric and raw material that are more advanced than processing are also very complicated. The fabric itself has its own craft, for example different. Fabric There are different bottom cloth. A grey grey knitted T T-shirt, its bottom cloth dyed from the beginning white gray, a lace with lace, and the production of the fabric, the bottom cloth first needs the process of lace. These processes may be done by the garment factories themselves, or they may be made available by the fabric factory. Under different modes of cooperation, the upper and lower reaches of the chain may be longer. Wang Jinhua said.

The production process is complex and the chain nodes are intertwined, which can be seen from the simplest T-shirt.

T-shirt is a very standardized product in clothing, but to make a T shirt, the supply chain behind it is also very troublesome. From the beginning of the purchase of garment embryos, we need to find printing factories, and then pass many different processes (such as printing, labels, etc.), and then to the packaging (which requires docking packers), and finally logistics providers and after sales. In front of the garment, there is also a finishing process, which includes ironing, inspection, folding and other processes. It also involves washing, shearing, steaming, pressing and so on. Besides, garment processing, cloth purchasing, printing and dyeing, raw materials and so on are more important.

Liu Chao, the founder of the T who made the T-shirt, told me that they had been in the pit for several months from the early entry into the market, and finally they could only do their best. They chose to do only a very shallow layer, that is, the development system to supply the chain chain, and they focused on the tracing and chain monitoring of the state, and the rest of the things were resolved to cooperate with the best brands as best as possible so that these brands could guarantee the operation.

" clothing There are really many ways in this manufacturing industry. A simple hanging tag is very complicated in traditional retail stores. The information and clothing descriptions on the tag need to be very precise. There are so many SKU in the shop that it is not easy to match them one by one. If there is any discrepancy between the tag information and the clothing, it will be very troublesome, because the store has a purchase record, it will be issued according to the match number, and the quality supervision department will conduct spot checks. If it does not meet the requirements, the penalty measures are very strict. Some stores put labels directly to save time, but retail salesmen often don't know. Liu Chao told me.

It can be seen that the whole chain in the apparel supply chain is very long, and there are many nodes. Every process involved involves almost every factory. It is very professional subdivision, and the cooperation mode of the supply chain is flexible and diverse.