The Most Important Thing For HOKABR Sales Is To Attack.
Sales skills; the sales principle of mind attack.
Know where products are better than competitors.
In the process of selling, you have to ask yourself, "why do customers want to buy my product instead of my competitors?" This is very important.
Many salesmen feel that customers should buy their products. But there are many products and services that are good. Why does he want to buy yours? Assuming that you have not analyzed carefully, I think there will be great difficulties in the promotion process. If you fail to do this, it will be difficult for you to fall in love with your products and services, because you do not know where your product is better than others.
Analysis of reasons for customers buying or not buying
You have to analyze your customers carefully, like Mackay, the author of the best seller. You have to ask yourself: why do customers buy my products? You need to find out why. Why do some potential customers not buy? What do customers have in common? What do the customers who do not buy have in common? As long as you categorization these customers, you can understand that the customers who bought originally had this trait, and the customers who did not buy had the same resistance point. After understanding these, you can easily know how to improve the way of product presentation and marketing methods.
Give customers one hundred percent security.
In the process of sales promotion, you must constantly prove to the customer that he believes you one hundred percent. Everyone has a sense of fear when making decisions. He is afraid of making wrong decisions, lest he should spend money wrong. So you have to give him a sense of security.
You have to ask yourself often, when a customer is buying my products and services, what should I do to give him a one hundred percent sense of security?
Find the key points for customers to buy
Another key selling point is that every customer has a "key buying point", which is the key to buying your product. Maybe there are eleven characteristics of your product. Maybe only one item is the most important thing for him. If the key is not grasped, the rest will be of no use.
I remember Lincoln said, he said if I want to go to the court to defend a person, to defend seven, if the first six do not have seventh important matters, then I will win you the first six, I just need to defend the last one. This is very reasonable.
Repeatedly stimulate the key point of customer purchase, once you find the key, you convince customers the probability is quite large.
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