Four Ideas To Help You Seize Business Opportunities.
"Personality"
market
, green business opportunities, women and children, franchise. "
Entrepreneurship
Making money is related to the four groups of words.
business
To start with is the choice of making money and winning today.
Personality market
Idea 1: highlight individuality and monopolize the market.
It is undeniable that the current consumption is constantly upgrading, and the basic demands of eating, dressing and communicating have never changed.
Business opportunities are also attached to the provision of "personality choices".
With the maturity of the market environment and the intensification of competition, the traditional retail space has been very limited. A few years ago, the popular style of "follow suit" was a rare market.
Shops can only attract customers' fastidious vision only in the pursuit of individuality publicity. Only by having a distinct personality can your shop stand out in the brutal business competition and expand space while reducing competition.
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Green Business Opportunity
Train of thought two: healthy consumption, green business opportunities
Lifestyle not only upgrades consumption, but also changes in the structure of consumption demand.
Nowadays, people are increasingly pursuing quality of life and paying attention to their health. The proportion of families living above average in urban areas to health care investment is increasing.
Healthy consumption has become a hot spot in household consumption of ordinary people.
From the selling of green food to the rise of fitness clubs and health preservation restaurants, this message is also conveys: with the continuous improvement of health consciousness of domestic residents, there are tremendous business opportunities in the health field.
Take the us with an industrial structure as an example, the health industry did not exist decades ago, but today, the health sector's income has reached 200 billion dollars, which is equivalent to half of the revenue of the entire US automobile industry.
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Female market
Idea three: money for women and children is still good.
The Jews said, "making money for women and children!" this pioneering venture is still standing in the test of time.
The difference is that women's and children's consumption interests have changed a little now.
According to the survey, 70% of the social purchasing power comes from women.
As far as shopping malls are small to street stores, the main force of consumption is women.
In the past, entrepreneurs were mostly male, but from the data of entrepreneurship exhibitions in recent years, the proportion of men's and women's entrepreneurial intentions has been basically equal. Therefore, the reason why women's entrepreneurial intention is improved is also the reason why female concept stores are fermented.
Meanwhile, the report released by the Chinese Academy of Social Sciences shows that the consumption of children's education has exceeded the pension and housing consumption, and has become the ultimate goal of household savings.
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Idea four: join in aiming at high threshold
Franchise is seen by many entrepreneurs as a low threshold entrepreneurial shortcut.
Actually, not necessarily.
The survey of entrepreneurial status shows that the number of entrepreneurs who choose to join in the chain business is 32.5%, while that of the venture capital is above 100 thousand yuan or 16.7%.
This misunderstanding is also an important reason for writing this article into an independent paragraph.
Franchising companies invest a lot in franchise fees and margins. What are investors' main ideas? Most investors believe that brands are the most important.
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