Special Star National Games Unveiled Challenges To Double Stars

The star company, which was born in the wake of the Twin Star civil strife, made its first public appearance this morning, and declared war on its eleven national games. This also means that the attention of the Twin Star civil strife has finally ended in separate ways. "It is tomorrow that Liu Shuli will come to me and talk about re cooperation, and I will talk to him, too." Last Friday, Wang Hai, the head of Binxing group and the first generation of reform and opening up, sent the most tender words to his "dry son" when he came from more than 50 media reporters from across the country. However, the development did not follow the old man's idea. This morning, the Organizing Committee of the eleven National Games held a press conference at the Shandong building, announcing that Ji'nan special economic and Trade Co., Ltd. became the supplier of casual shoes in the National Games and signed a cooperation agreement with the star company. Who is special star? Liu Shuli, chairman of the event's board of directors of the star company, gave the answer: the special star company is made up of Southwest special star and Ji'nan special star. As a wholly private joint-stock enterprise, the company invested a lot of money to build a large modern chain service center in Yunnan, Guizhou, Sichuan and Chongqing provinces, and built a large modern shoe and clothing production base in Dayi, Sichuan and Wanzhou Chongqing. 。 Southwest special star has more than 2000 chain networks and annual sales capacity of 1 billion yuan; Ji'nan special star has acquired 50 mu of land in Ji'nan Lingnan district, and has planned a large-scale modern chain service center, with more than 600 chain networks and annual sales capacity of 500 million yuan. It is a strong sports, experienced management and mature operation of sports and leisure products operators. The company actually came out overnight. Because it is the result of internal disorder. Liu Shuli said in his speech that he appeared for the first time as chairman of the board of directors of special star company. The special star company was born under the well-known special circumstances. It is forced and popular. Dealers are waiting for the news conference of the National Games to be held at the same time as "special star" new product conference and order meeting. In the face of the high-profile propaganda of "special star", many dealers ask questions: "did the star break completely with the binary star? Did Liu Shuli and Han Junzhi set up their own business with Wang Hai? A dealer from Handan told reporters that more than a dozen dealers with him had a wait-and-see attitude and did not know what the final result was. This time they came to Ji'nan to buy goods, they still entered the "double star" brand, and were more cautious about "special star" because they did not know whether the consumers agreed. In addition, the dealers interviewed said that they were not worried about the source of goods at present. Instead, they wanted to sell the "special star" in the "double star" store. If it is changed to "special star" store, what will the original deposit be? He said that at present, there are two ways before them: old platform brand and new platform brand. He explained that the so-called old platform is "Ji'nan double star", that is, today's "Ji'nan star", the old brand is "double star", and the new platform is "Wang Hai's Double Star Group", the new brand is "special star". He said: "there are more than 2700 double star chains all over the country, and they are faced with a choice problem. This choice is not a good choice, not only cost but also brand recognition. " (Liu Hongjie Li Kexin) double star civil strife in the 1999 market restructuring process, the double star group of local marketing entities privatization, including Southwest Company Liu Shuli and Ji'nan company Han Junzhi such privatization of large wholesalers. The reform has formed three interests of factories, agents and chain stores. The current mode of operation is to sell goods directly to the platform set up by regional agents by group management plants, and regional agents can only deduct their sales volume on the platform of their own factories only without relying on their own platforms without money. This reform has also brought about some negative phenomena, including the wholesalers' self governance and so on. In order to end this mess as soon as possible, the double star group decided to adopt the reform plan of "51% star star group holding market". The reform has touched the interests of a large number of wholesalers. After negotiations failed, the media began exposing the double star and its corporate celebrities and even the leader of the two star Wang Hai. These accusations were interpreted by the two star groups as Liu Shuli and his wife, so the civil strife began to escalate. Last Friday, Wang Hai released the truth about the reform of double star market to more than 50 media, and the contradiction was first published.