Shoe Factory Owners Worry: The More The Dollar Makes, The More It Loses.
Cheng Liangbo originally had two in Dongguan. Shoe material Last year, he merged the two plants into one to reduce cost pressures, and now has nearly 300 employees. Generally speaking, from receiving orders to receiving money, the cycle is at least 3 months, and orders for good orders come from overseas markets. All of them are settled in US dollars. Therefore, good waves are very sensitive to fluctuations in exchange rate. Last year, because of the accelerated pace of RMB appreciation, he lost a lot of money.
Cheng Liangbo is lucky that several stable overseas clients have survived in the recent downturn in manufacturing. Compared with the 2009 Securities Times reporter's first interview with him, the scale of the factory has expanded slightly, but the profit margin has dropped by 5 percentage points. Over the past two years, many small and medium-sized enterprises in the Yangtze River Delta and the Pearl River Delta have been forced to go bankrupt and move away because of the sharp reduction in overseas orders and the rapid increase in domestic labor costs and raw material prices. The shoe material industry in Dongguan is also shifting to some Southeast Asian countries.
The crowding out effect of RMB appreciation is strengthening. Cheng Liangbo said: "do not take into account the exchange losses under the premise of the current Shoe material The profit margin of the business is only 10%. If we calculate the loss on the exchange rate, the profit margin is obviously less than 10%. " In his view, the appreciation of the renminbi is a major trend, but for many small business owners like him, Dongguan is powerless. Some large scale enterprises can agree with the customers according to the agreement exchange rate, but there are very few export enterprises that have such a right to speak. Cheng Liangbo felt that the pressure of continuing to open factories in Dongguan was too high, the cost of manpower was too high and profits were very low, and it became more and more difficult to survive.
"Exchange losses can only be carried on their own and deducted from profits." Cheng Liangbo felt very helpless: "in addition to moving the factory away, I can't think of any other way to deal with it." In the past two years, Liang has thought of many ways to increase profits, including strengthening enterprise management and importing advanced machines. Although it has some effect, it can not sustain the whole manufacturing industry in a depressed environment. Cheng Liangbo is also considering moving the factory to Southeast Asian countries with lower labor costs. He is going to visit southeast Asian countries next month to choose a suitable new site.
He is about to leave his hot land which has struggled for more than 10 years, but he has no choice but to say: "Dongguan is also walking." high technology The low pollution routes, from big brands like Nike and Adidas to ordinary foundry, are gradually moving away. This is the general trend.
- Related reading
Environmental Accessories To Meet The Requirements Of Foreign Environmental Protection System
|Application Of Special-Shaped Fine Denier Polyester Fiber In Sports Brand Products
|Brief Introduction Of Classification And Performance Of Sports Shoes And Shoes
|- Popular this season | The Most Challenging Costumes Of Spring And Summer 2015, Love Beauty! Are You Afraid?
- Comprehensive data | 2012-2013 Report On China'S Garment Industry Development Report (Five)
- Industry perspective | The Channels For Clothing Industry To Go And Where To Go Are The Ten Questions That Practitioners Must Think About.
- Reporter front line | 杜塞尔多夫服装服饰品牌采购展 填补欧洲市场缺口
- Comprehensive data | 2012-2013 Report On China'S Garment Industry Development Report (Four)
- Dress culture | Wear A Single Product With "Texture", Minutes Into Thin Goddess, April Is Not Sad!
- Collocation | Annoying Spring Rain, Beautiful Girls Are Dressed Like This!
- Exhibition video | Some New Brands Will Be Held At The 2015CHIC Exhibition Site.
- Comprehensive data | 2012-2013 Report On China's Garment Industry Development Report (Three)
- Footwear industry dynamics | Hongxing Erke Wu Rongzhao: A Butterfly Effect Caused By Life Movement
- General Rule Analysis Of Shoe Like Structure Design
- Shoemaking: The Innovation Of Soles Is Endless.
- Analysis Of The Design Principle Of Sports Shoes
- Stress Analysis Of Sports Shoes
- Design: Unveiling The Secrets Of Handmade Men's Shoes
- 运动鞋常用的装饰工艺介绍
- Show Skills For Fashion Underwear
- Adidas Launches Brand New BOOST Slow Motion Technology Running Shoes
- Bullfight Tribe Releases The World'S First Pair Of "Breathable Cloth Shoes".
- Domestic Shoes And Clothing Brands Have The Hope To Move Towards The World