The First China (Guangzhou) Shoes And Leather Fair Exposition Analysis

< p > 1, exhibition outline < /p >

< p > May 27, 2013 -29 days, the first China (Guangzhou) a target= "_blank" href= "//www.sjfzxm.com/" > shoes < /a > bag and Leather Fair and the second China (Guangzhou) Fur Leather Fair were held in Guangzhou poly World Trade Museum in the same period, with an exhibition area of 22 thousand and 600 square meters. This Expo is the largest and most professional shoe and leather industry event in China. During the exhibition, nearly 35 thousand people from all over the country received shoes and leather products.

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< p > this exhibition is sponsored by Guangdong province < a target= "_blank" href= "//www.sjfzxm.com/" > leather < /a > Association, "Beijing leather" magazine, Shenzhen Asia Pacific media Limited by Share Ltd, China Leather Association to give special support.

The exhibition aims to build the best platform for merchants, distributors, brand promotion, channel construction and business services for shoes and leather goods manufacturers and distributors. It is a wealth channel for enterprises to expand and occupy the market.

During the 3 day exhibition period, 35 thousand professional spectators from all over the country, including shoe bags, leather goods dealers, wholesalers, traders, retailers and so on, gathered at the exhibition site to witness the feast of the industry.

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P > this exhibition will be gathered by the famous enterprises, including the spider king, the a href= "http://sjfzxm.com/news/index_x.asp", the Red Dragonfly < /a >, the red straw hat, the Mu Linsen, the king king, the bull giant, the Golev, the camel dynamic, the ant city, Ricardo, the Baosheng horse, the English, the new tiger, Monalisa, the Du Bao Road, the famous general, the leaf king, the pipe, the FA senna, the apple, the patty, the Valentino Rudy, the Deng Xi Milan, the ABC, 37 degrees and so on 200 high-quality brands all participate in the exhibition, involves the Wenzhou, Quanzhou, Baigou, Guangzhou, Foshan, Jiangmen, Dongguan, Huizhou, Chengdu and other national main shoe leather production base. <

The exhibition truly realizes the complete display of the whole industrial chain, and bridges the industry so that enterprises can better display their own advantages, so as to better serve the whole industry.

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< p > the exhibition exhibits a great variety of exhibits. Each enterprise takes advantage of this excellent opportunity to brand promotion, release new products and inviting businesses, which greatly meets the needs of purchasers and distributors.

As the largest and most professional shoe wrapping exhibition in China, the Guangzhou shoe and Leather Fair is not only a stage for displaying and discussing the development strategy of the industry, but also a grand annual meeting of China's shoe and leather industry.

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< p > two, professional audience data statistics and analysis < /p >

< p > (1) statistical analysis of audience sources < /p >

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< p > (two) the professional audience belongs to the industry and (three) the purpose of the professional audience visit is < /p >

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< p > < img border= "0" alt= "" align= "center" src= "/uploadimages/201307/02/20130702102511_sj.JPG" / > /p >

< p > (four) post, (five) access to information < /p >

< p > three, exhibitors statistical analysis < /p >

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< p > four, exhibitors feedback, < /p >

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< p > five, the future development trend of the industry < /p >

< p > in recent years, shoes and leather goods industry has maintained an annual growth rate of more than 20%, with rapid development and huge potential.

But at the same time, the low starting point of the industry, the confusion of the market structure, and the outstanding factors of low level competition are all restricting the brand development of the industry.

At the same time, the product sales terminal and marketing mode are undergoing rapid and tremendous changes.

The new terminal sale and new business mode always impact the old industry pattern.

In particular, the cost of store rents has skyrocketed, and channel dealers have forced brand manufacturers to threaten online stores.

When these changes are coming quietly, many brands often fall into passive hands.

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< p > at present, manufacturers should take the initiative to welcome changes in change and change the challenges in order to break the plaguing of the external environment and bring the brand and market construction of the enterprises into a new development cycle. The Guangzhou Shoe Leather Fair will comply with the needs of the market. With the aim of "innovation, breakthrough, development and win win", we will provide face to face opportunities for producers and distributors. We will carefully create investment promotion, brand promotion, channel construction and business service platform, so as to inject new vitality and new impetus into the shoe and leather industry, and create new wealth channels.

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