People In The Street Are Premeditated With The Same Bag.

Fendi's artistic director, Karl Lagerfeld, is indeed a star player.

Chanel, another luxury brand he has run, has gone through several popular shoes, including the classic two tone shoes on the 2015 autumn and winter show. The 95 show of the show has only been matched with this pair of shoes.

During the 2016 spring and summer fashion week in October this year, it became the most expensive shoe in the street.

Chlo E has been popular in recent years in Drew Bag.

"On the cortex, color, buckle, strap on the brain.

Not long ago, in October, it set up a glass display cabinet at the entrance of K11 in Shanghai, with a display of over 100 kinds of piglets on each side.

Even if you didn't have it, it would be hard for you not to know this It Bag.

Is it found that every time we arrive?

During the period, you will see the street photographs taking place. The models carry, carry, and carry the same bag. A market report of Exane BNP shows that the market of handbags today is much more crowded than it was 10 years ago.

Not to mention the brand of Pyramid, such as Dior and Saint Laurent, the product line has been extended to this market, and the number of mid end brands has increased significantly.

They don't have first-line brand culture.

But the homogenization competition in the same camp is becoming increasingly fierce.

At this time, the recommendation of professionals such as stars, fashion editors and so on is particularly important.

Rigid advertising infusion is easy to cause resentment, so the brand is so keen to find fashion editor and KOL (key opinion leader) to help interpret it in a soft way from an expert's point of view.

Of course, these KOL (key opinion leaders) do not recommend this package in vain - this is probably a brand commercial invitation for them to do business cooperation.

According to Lisa Armstrong, It Bag represents the popularity of the season, which means that it will eventually pass away.

In addition, It Bag, since it is a popular route, naturally has its drawbacks -- not enough.

In particular, the millennial generation, especially the pursuit of individuality, seems to them to be "irresistible" often equated with "stereotyped".

In order to make It Bag live longer, the luxury big practice is to make innovations on the basis of original ones, such as new color matching, new straps, new dimensions, new materials, and put them in the most visible corner of the shop, which indicates that the classics of this shop are forever circulating.

For example, the recently sold hot water bucket Mansur Gavriel, not only has many choices, but also has various kinds of bright inner lining.