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Falabella Expansion Plans To Open 600 Stores.

2016/1/10 20:48:00 44

FalabellaExpansion PlanBrand Strategy

On Monday, a spokesman for Falabella department store said Grupo Falabella plans to invest $4 billion to expand its business.

It plans to open 600 stores in 2019.

Previously, Falabella

Department store

Faced with the enormous pressure of rumours of Mexico Liverpool department store and Ripley department store, we have to respond to this.

Falabella department store said it would invest $4 billion 30 million between 2016 and 2019.

Expansion business

The investment in the four year plan is 9.5 percentage points higher than that in the previous four year plan.

And general manager of Falabella department store.

Sandro Solari

It is pointed out that the investment plan will enhance the efficiency of the group business and also meet the company's profit growth strategy.

Official information revealed that about 40% of the investment will be used to develop the South American market. The company is expected to open 131 new stores and 10 new shopping plaza in South America.

However, the location of the remaining 459 new stores was not disclosed.

The remaining 26% of the investment will be used to expand and pform existing stores and shopping malls. The remaining 30% will be used to improve infrastructure, logistics and IT technology.

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Remembering past styles is the only way to fashion reincarnation.

Magazine editors do this and fashion people do the same.

Designers are more likely to do that.

Compared to the Art Deco of 20s, and the dazzling artistic landscapes of 70 and 80s, the most effective result is 60s.

So today we will talk about the style of 60s.

The fashion of 60s is almost dramatic.

The modern women's elegant dress samples laid down by Dior and Paris family were subverted during this period.

As the representative of the French fashion designer Pierre Cardin led the brand of the same name in that era, the color is particularly bright, the line is abnormal, clever and sharp "futurism" played all over.

The reason for its rising popularity is that since the end of World War II, the United States, the first to complete the war repair and economic recovery, has been implementing the Apollo plan for more than ten years since 1961.

During that period, Pierre Cardan designed his new clothes with a large number of geometric shapes and colorful colors symbolizing free imagination.

Due to the unprecedented popularity of futurism, this brand has reached its heyday.

But today, the Pierre Cardin brand is still alive. What is interesting is that it still stubbornly tries to stick to the original appearance of 60s.

Almost every season clothes are filled with the iconic geometry and color of 60s.

But it doesn't feel right to do that. After all, the old wine is in the new bottle, but the new bottle is too easy for people to see.

But it is much more brilliant than Gucci.

In 60s, the old Bookworm's young looks were pinched out with the same pink and tender colors, but consumers had to buy more.

After completing the "inner struggle", mankind finally thought about exploring the outer space of the universe.

For a time, all literary and artistic works are focused on the theme of space exploration.

Therefore, "futurism" is unprecedentedly hot.

As a forerunner, "formalism" - though fashion later proved that this futurism has its own way, fashion has become a recording tool.


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