Various Discount Promotions Have Become The Main Theme Of The Consumer Market.

50 percent off! Buy one get one free! Full 100 send 100...

Recently, a wide range of discount promotions has become consumption.

"Main melody".

With the discount of the mid - market in the major shopping malls, the Tonglu shopping center has officially entered the discount time of summer commodities.

In particular, some are more popular with young consumers.

At present, there has been a big promotion. After the summer season discount, the price is basically six to thirty percent off of the original price, and the lowest half off is not uncommon.

Clothing and summer products are popular.

As summer officially entered, shopping malls summer wear began to sell well.

There are discount slogans everywhere in the shopping malls, such as Jing Wen department store and big RFA supermarket, which make many consumers unable to restrain their consumption.

Some popular shops are crowded, and some discount posters posted in some fashion brand windows attract many female consumers coming to Taobao.

At the same time, in order to let the citizens have a cool summer, the major shopping malls in Tonglu have launched the summer thematic activities, which are popular with consumers.

Summer sale, summer commodity exhibition, summer beach toy collection.

Although the weather is hot outside, all kinds of summer products and plenty of cool air in the mall make sweaty consumers feel cool.

A salesperson in the supermarket said, "since summer, summer cool quilt, summer cool blanket and mat have been sold very well, and July is the selling season of summer cool quilt."

Discount on shopping malls and supermarkets

In Tonglu, many businesses are full of "full court half off", "one 32% off, two pieces 50 percent off", "full court plus 29 yuan to buy one get one" discount labels, etc., in the traditional consumption off-season, shopping malls to win popularity is also very hard to fight.

In addition to giving direct discounts, this year, businesses have launched many new tricks to attract consumers.

Jing Wen department stores launched "student vouchers".

Tonglu students can receive free vouchers of different values for shopping malls with admission letters or identity cards.

Some businessmen also held the "100 can participate in the raffle, 100% winning" raffle.

Insiders said that because of the low unit price of the summer wear, it is more difficult for the shopping malls to make high sales. The discount season is still mainly based on making money.

Because suppliers still want to take advantage of this opportunity to ship more and reduce inventories, discounts are usually more generous, and some brands even produce more strength than the end of the year.

Night consumption warming up popularity

In summer, many people choose to go shopping or shopping in the supermarket after the day is too hot.

It is understood that the major shopping centres also seize the night shopping node, taking advantage of the night as an important node of promotion.

The outdoor plaza of many shopping malls has become a good place for the public to enjoy the summer and enjoy the cool weather.

A citizen said, "it's too hot in the daytime. Recently, I especially love to come out at night. I have to go shopping with my good friends."

A shopping mall responsible person said, the shopping mall is full of cold air, catering entertainment configuration is also very abundant, since the summer, the night passenger flow has increased significantly.