2016 China International Home Textile Exhibition To Increase Horse Power Interaction

Under the background of "Internet +", online and offline integration has become the trend of industry development.

August home textile exhibition, organizers will invite a number of business providers to open related activities to help enterprises enter quickly.

Under the auxiliary line exhibition function deepening reform, create a new economic situation in China's home textile exhibition.

At that time, many industry leaders, elites and business enterprises gathered in the exhibition to share the forefront information, explore the innovation concept and development trend of e-commerce, display advanced products, technology and innovative thinking results, and promote technical exchanges and trade cooperation between enterprises at home and abroad.

Join hands with Alibaba to achieve the O2O innovation mode.

The exhibition will give full play to the development advantages of Ali in the field of Internet economy, and integrate the advantages of information synchronization, customer resource sharing and industry influence of online and offline exhibitors, develop new service scenes of the home textile exhibition and upgrade the new level of service quality; hand in hand Jingdong, make full use of its experience of ten years' operation and management of e-commerce platform, promote and sell home textile products on the Internet, and promote the integration of supply chain finance and network channels; the exhibition will also strengthen cooperation in cloud computing and big data fields to create "

"Provide strong support.

By actively embracing the Internet, we will maximize the integration and utilization of the three party resources and form a strong force to upgrade the exhibition and promote the healthy development of the industry.

Since the office of the State Council issued the "opinions on developing a good market environment" for the "three products" special action in the consumer goods industry, the implementation of the "three products strategy" by home textile enterprises is particularly evident.

Yang Zhaohua said that in the face of the new normal economic environment, enterprises feel the pressure of survival, many enterprises change their minds, face difficulties, invest a lot of manpower and material resources to focus on R & D design, carry forward the spirit of craftsmen, return to product quality, and return to the consumer market.

At this year's home textile exhibition, many excellent domestic textile entrepreneurs will meet the audience with the best quality products of the company.

For example, Hangzhou Kolda home textiles, in recent years, focuses on the combination of Chinese silk brocade culture and modern fabric technology, and creates the traditional Chinese fabric products with ingenuity. It will be presented perfectly at the exhibition.

Yang Zhaohua stressed that it is worth noting that this year's exhibition will see a breakthrough in the exploration of new channels for home textile enterprises.

Due to the mismatch between supply and demand, there is a phasing in the industry.

It is particularly important for enterprises to break the traditional thinking, change their minds, and promote the supply side reform of the fabric industry with the consumer orientation.

At present, a large number of outstanding entrepreneurs have emerged in the home textile industry. They are constantly innovating, constantly exploring new models of online and offline integration, and setting a new example for the industry.

For example, the Hangzhou real North Group uses the Internet technology and VR technology to develop the O2O platform. At present, the whole system design and modeling process has been preliminarily completed. Haining's "curtain home" has been sold through the B2B sales platform. In the past year, 57 well-known domestic textile brand enterprises have entered the country, with 29 branches nationwide and more than 3000 offline outlets.

Every year, the organizers will fully communicate with exhibitors, listen to the needs of enterprises, vigorously reform and innovate, and truly do well in the exhibition service.

According to the organizers' research, many enterprises reflect that the exhibition in Shanghai is short. Therefore, this year's hosting is convenient to respond to the needs of participants. On these innovations, the exhibition will be extended for a long time, and the installation time of the special booth will be increased by 1 days.

Give full play to the exhibition function, help exhibitors to display their own products, and let exhibitors and spectators cooperate with each other to provide maximum value services for the enterprises.