The Ninety-Eighth "China Acupuncture Association" -- Yishan Builds Underwear Production Base Of Knitted Apparel Industrial Cluster
In this year's ninety-eighth "China Acupuncture Association",
Cangnan County
The 21 knitting enterprises in the Yifan Town, the needle and cotton fabric Association, brought the Yishan quality underwear, conventional underwear, body underwear, jacquard underwear, men's and women's underwear, triangular underwear, advertising shirt, children's clothing and other knitwear to demonstrate the ambitious ambition of the Yishan underwear industry. This has also become one of the highlights of the 98 "China Acupuncture Association".
Yishan Town, a group exhibiting, was awarded the "underwear town" by the China Textile Business Association.
When the country's name card was settled, the local knitted underwear enterprises became very confident.
With the advantages of channel and brand, Yishan is gradually building a national underwear production base with obvious industrial cluster advantages.
Below, let's take you to know the details of the world clothing shoes and hat net.
Knitted underwear
Yishan town is a major economic pillar industry. There are now more than 350 large needle and cotton enterprises. The industry has a long history. It has undergone the development process from manual operation and semi mechanization to mechanization, automation and electronic information. At present, a complete industrial chain has been basically formed, which integrates weaving, printing and dyeing, weaving, packaging and garment production. It has become the main knitting underwear production and processing base and industrial cluster in China.
"China's famous underwear town" settled in Yishan has also injected new impetus to local knitted underwear manufacturers. Although it is a low season for knitted underwear sales, the major enterprises are still busy.
At the same time, many enterprises are also actively developing online and overseas sales channels.
At present, Yishan town has also introduced a series of policies and measures to encourage the needle and cotton enterprises to accelerate the introduction of new and advanced technology and advanced equipment, to integrate the industrial chain, and to improve the quality and grade of products, so as to start the brand of "China's famous underwear town".
Technological innovation and brand strategy
In recent years, Yishan town has actively encouraged enterprises to carry out technological innovation, firmly establish "quality first" and create brand awareness, vigorously introduce a number of advanced international level equipment, and improve product technology content.
Combed cotton, Model, bamboo fiber, heating fiber and other high-grade knitted fabrics are used in production raw materials.
There are many kinds of garments. The main products are thermal underwear, regular underwear, body underwear, computerized jacquard underwear, men's and women's underwear, triangle underwear, advertising shirt.
Children's wear
And so on.
In order to make the enterprise stronger and bigger, Yi Shan town vigorously implements the brand strategy, and supports a number of powerful enterprises to play its leading role.
Many outstanding enterprises and brands such as suldan, chasing deer, Bao Pai and gentry have emerged, enjoying high popularity and share in the domestic market.
Yishan underwear sells well both at home and abroad.
Yi Shan town will take underwear culture as its core and regional brand as its starting point, and strive to build "famous underwear town in China" to realize the pformation and upgrading of traditional advantageous industries and create a favorable environment for the gathering and development of industries.
It is reported that at present, there are about 500 marketing staff in the town, who have been engaged in clothing products promotion all over the country for many years, and have launched three dimensional marketing business under the Internet, including chain stores, regional agents, electricity providers and so on. Some enterprises have sold products to Jiangsu, Zhejiang, Sichuan, Guangxi and other provinces, and also set up marketing offices in countries such as Russia, Africa and Arabia. The sales market has gradually extended from Southeast Asia and Eastern Europe to Western Europe, the Americas, the Middle East and South Africa.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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