Lining Enters The Latest Sale Of Poison APP

In July 22nd, sports brand Lining worked with poison APP to announce the entry of poison APP and sell the latest trend products. As the leader of domestic fashion brands, we chose APP, the world's leading fashion lifestyle platform, aimed at integrating our superior resources and capabilities to accelerate the upgrading and expansion of the global trend market and the trend of lifestyle.

It is reported that Lining has a number of products in the poison APP shelves. Unlike other platforms, poison APP shelves are dominated by Lining's trend, such as New York, Paris fashion week, Paris, New York, Paris, Li-Ning, and so on. This product has also landed in the fashion week of Li-Ning.

According to the "2019 trend consumer insight report" released by CBNData joint poison APP, the three tides of China's trend market are: social type, Chinese elements and circle. Among them, "Chinese elements" are represented by Lining, China. Lining's "Enlightenment" series first appeared in the fashion week of New York in 2018. Since then, Lining has been winning the battle to catch up with the international market. From "made in China" to "created in China", what Lining needs is to catch the interest of more fashionable people, to achieve the convergence of consumers through different channels, and truly become a brand pursued by young people.

The APP users were mainly from the Z generation (1990 to 2009), and the platform gathered the pioneers of the domestic trend. The community-based community-based community carried the function of "grass growing". With the increasing consumption attributes of the Z generation, the trend has become a way of life. The pursuit of the tide of goods is also a reflection of the trend of life. In recent years, Lining, who has been in the forefront of fashion and fashion, has found the user group that meets the product concept through the poison APP platform. It also provides the Lining brand with the core value of building up the trend of users' minds.

As a fashion lifestyle platform, official data show that the order volume of the poison APP platform is much higher than that of the same type of other platforms. As a platform for the tide business, poison APP is the best selling position for fashion brands. At the same time, the social function of the poison APP community provides an exclusive platform for the tide people to exchange and share. The interaction between them promotes the upsurge of buying atmosphere within the circle.

As a result, not only did Lining, a representative of the national tide, enter the poison APP, but also Show Luo's main brand #GOTNOFEARS# chose to start in the world of poison APP. The popular brand TAKAORIGINAL, concealer, GUUKA and so on, which are widely respected in the tidal current circle, are sold in the form of brand APP. It is not hard to see that with the growth of APP, more and more trend brands will enter the platform and cooperate with poison APP to create a new trend.

Lining's brand and social networking trend, APP, will lead the new trend of domestic brand marketing. The toxic APP, which focuses on the fashion lifestyle platform, will undoubtedly be the most important position for all kinds of shoe and clothing brand selling and brand operation.