Zimple Twenty-Fourth Humen Fashion Fair And 2019 Humen Fashion Week: Fraternity Fashion Release
Zimple, a lifestyle women's clothing brand with temperature, combines brand advocacy of fashion environmental art, green health and life aesthetics to upgrade and optimize cross boundary composite concept as offline consumption experience. Zimple is willing to share life taste and attitude towards life, and is committed to creating a terminal store image with rich quality life connotation.
Zimple, founded in 2011, has been designed to integrate environmental protection concepts with fashion art. By understanding the modern women's exploration of life aesthetics, it creates a space image with rich connotation and quality life.
The founder of Zimple, Ruan Chi hung Kelvin, aims to create a complex life style concept of environmental protection, giving Zimple brand a lifestyle that combines fashion creativity with environmental art. This is a form expression of Zimple's Inspiration Design, and it is also a manifestation of life attitude.
Brand style
Zimple uses elegant and restrained tone. The most prominent feature of color is the extensive use of "high ash". This is a harmonious, calm, not strong, not dazzling, rich connotation of the soft color system, just like Zimple's design concept, fashion and no publicity, comfortable and extremely tasteful, adhere to the trend of creativity, and display the unique style of personality.
Zimple uses environmentally friendly fabrics such as cotton, linen, silk, etc., and is assisted by environmentally friendly dyeing processes to enhance fabric's texture and comfort through special post-processing. Moreover, Zimple fully follows the 5R principle of real environmental clothing in every aspect of production. In style design, we should make full use of the folds to create a solid outline, create a unique atmosphere with ingenious design, display a keen sense of fashion in a low profile manner, and express luxury in simplicity.
Zimple pays attention to embody the charm of women, make full use of Mashup to integrate various fashion elements, and display them through styles, colors and fabrics. Rhythm and mashup philosophy enables you to show your individuality and self. In Zimple, every woman is unique.
Brand concept
Fashion art in environmental protection
Name for fashion and creativity, and pay tribute to environmental art.
Interpret art with fashion, and express life with art.
Life aesthetics
Zimple brand style design takes "freedom" as the theme, integrates the concept of environmental protection and fashion art, and understands the modern women's exploration of beauty and freedom, whether in product design or space design, it creates a space embodiment of rich connotation and pursuit of life aesthetics.
Fashion is a kind of culture. Fashion passes a life attitude and creates space in the space. Zimple creates an atmosphere of environmental sense of life. The design adopts a theme and combines many kinds of art forms to make the fashion and classic passion collide. The perfect combination of retro and modern art, the humanities and art reflect each other, permeating a green, healthy, fresh, natural, low-key and simple taste, and echoing the design concept of brand products.
Based on fashion, it is based on art and environmental protection.
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