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Second Hand Clothing Market Is Hot! 2020 The Sustainable Clothing Will Enter The White Hot Market, And The US Market Will Reach US $51 Billion.

2020/1/14 11:45:00 0

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The textile and garment industry itself is in the stage of supply exceeding demand. Now the development of second-hand clothing will have a new impact on the retail industry of textile and garment industry.

According to the Korean Central Daily, Korean young people accustomed to sharing the economy are becoming more and more popular with second-hand clothing, and the second-hand clothing market in Korea is also gradually developing.

"Market In U" is a second-hand clothing store. There are three branches in Seoul. Jin Shengjing, the representative of Market In U, said, "most of the people who come to shop are customers who want to sell them to high quality products at low prices, and young people who are accustomed to using and sharing culture for the two time".

In foreign countries, the second-hand clothing market has gradually developed into a major trend in the clothing market. The "2019 Retail Report" released by the "thredUP" released by the US online second-hand apparel circulation enterprise shows that over the past three years, the second-hand sales market in the United States has developed 21 times as fast as that in ordinary fashion stores. It is estimated that the size of the second-hand clothing market will be expanded from the current US $24 billion to US $51 billion by 2023.

Us: second hand luxury goods become popular fried chicken

Recently, the The RealReal, a leading American luxury goods business, reviewed the past ten years (2010-2019) of fashion and luxury resale development and trend, counted the most popular single products and brands in the resale market over the past ten years, summarized the trend of luxury resale market in the past ten years, and also looked forward to the direction of fashion consumption in the next ten years.

Rati Levesque, chief operating officer of The RealReal, said, "in the first ten years of twenty-first Century, all kinds of fashion trends came and went, while the Maximalism style remained strong. On the The RealReal platform, the volume of resale of extreme style products is more than three times that of other styles; Streetwear is the most popular in these ten years. The United States Supreme is ranked the top of the resale list. The millennial generation has become the main consumer of the luxury resale market, and their emphasis on environmental protection also means the strong trend of sustainable fashion in the future.

Resale list: Chao brand Supreme tops the list. On The RealReal, the highest brand of resale in the past ten years is New York tide brand Supreme, the representative clothing product is Box Logo Hoodie sweater, followed by the French luggage brand GOYARD (Gao Yade), the representative single product is St. Louis toutt pack, the third is Van Van & Van Cleef & Arpels, the representative single product is bracelet. The remaining 9 brands are Herm s (Hermes), Louis Vuitton (Louis Weedon), Rolex (Rolex), Tiffany&Co. (Tiffany), Patek Philippe (Patek Philippe), Cartier (Cartire), Mo. Ncler.

The list of resale revaluation: Gucci ranked first! In the past ten years, Gucci (Gucci), Fendi (Fendi) and Dior (Dior) are the three most rapidly revalued brands, especially Gucci.

Hegemony style hegemony

Over the past ten years, fashion trends are colourful, such as sexy wind, 90s Street breeze, minimalism, BOHO style and so on. However, these styles are not comparable to the extreme style, and the latter is more than three times the sales volume of other styles.

2020s Outlook: Sustainable shopping

According to The RealReal survey, 60% of customers said they would buy more second-hand products in the next ten years, 55% of customers said they would reduce the purchase of fast fashion products, and 46% said they would choose more sustainable brands and retailers.

South Korea's second-hand clothing market is also gradually developing.

The main consumer group in secondhand clothing market is young people who are 20 years old. As the main force of future consumption, this group is very concerned about the second-hand clothing market. This means that they not only tend to use less money to buy practical high-quality clothing, but also do not shy away from second-hand products used by others.

Jin Shengjing said, "for the more accustomed to sharing, rather than have this generation, second-hand clothing is only a choice, no special significance. They prefer to express themselves in a mix and match rather than wearing costumes with obvious brand styles.

Zheng Ensong, the representative of Millionarchive, another second-hand clothing store, said: "the media constantly report celebrities wearing the second-hand clothes to attract the young people to find interesting and unique designs." Moreover, buying second-hand clothing has also satisfied young consumers' sense of environmental contribution. Secondhand clothing has attracted much attention when people discard the fast fashion products accused of environmental pollution as "principal offender" and look for a slow lifestyle but valuable "slow fashion" trend.

Second hand clothing is also popular in the African market.

The second-hand goods market in Africa, locals say, is the most popular item in secondhand clothing. The local people are so poor that they can't afford expensive clothes, so secondhand clothing has become the focus of everyone's attention.

For example, in Kenya, more than half of the people are in low income groups. The slums in the city are quite large. People have no clothes at all. They are satisfied enough to wear them.

Cheap secondhand clothing just satisfied them. There are many clothes they need. Even lucky, they can also get some brand names, such as Forever 21, a fast fashion brand. In many African cities, there is no physical store at all, but it may be encountered in the secondary market.

In Kenya, such a market is called "mitumba", where someone looks for a single product that can cover cold shame, while others start Taobao.

Among them are young people like Kevin Abraham. He is a regular customer in the second-hand clothing market. He will not only consider the quality of clothes, but also consider how to find a fashionable style. This process is not easy, and the market is mixed and messy, so Abraham looks for two friends to find the right costumes for collocation.

Of course, we should also consider the style, style and color, and then carefully pack the clothes we have found and bring them back. What do they bring back to do? They do a job similar to that of Ma Yun's father, that is, shop online, they will dress the clothes that are washed and then sell them on the Internet. This is a story of getting rich. If you want to make movies, the name of the movie will be called "Kenya partner".

Because they are all black, the choice of clothing is mainly based on bright colors. Although it looks simple, it can set off their handsome and unique temperament. The selection process of clothing is also very detailed. It will pay attention to every detail of the dress, the degree of attrition and the shape of the decoration. Even a business suit will be equipped with a complete set. Because the price is low, and after careful matching and shooting, the clothing will attract more people's attention, and then meet some brand products, this profit is also considerable, which gives them better confidence to start looking for more clothes.

And this rich color is especially suitable for the style of the African continent. It deduces a unique fashion idea in its own way, and attracts many people's attention. They used the simplest way to tell you how to love life. There is no difference between people. Just wearing this dress will bring people too many different sense of vision.

Today, Kenya has become a household fashion designer, but they are still maintaining their identity and looking for fashion from the secondary market. Even many overseas magazines can see their shadow! It can be counted as the fashion big coffee in the slums.

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