Attention: China'S Popular Fabric Products And Shenzhen Clothing Brand Precise Docking Meeting Scene Warm Harvest

It is still difficult to predict the new trend of the epidemic in 2020. In the global industry chain and supply chain suffered heavy damage, the demand side and the supply side suffered from the impact. In order to repair, store energy, restart and realize sustainable development in the "post epidemic" new normal, it is very important to strengthen the resource linkage and collaborative innovation between the upstream and downstream of the textile and garment industry chain.

July 16 "Silk Road, Keqiao, all over the world" ——Entering Shenzhen, the precise docking meeting between Chinese popular fabric products and Shenzhen clothing brands was held in Dalang fashion Town, Longhua District, Shenzhen. come from Keqiao, Shaoxing, Zhejiang More than 40 excellent fabric enterprises in other places have carried out point-to-point and face-to-face docking with nearly 100 clothing brand enterprises and fashion designers in Shenzhen and Humen, such as masfield, fansinor, Nanguoli, GELIS, yizhihui, Morgan and caldanton. It was also held at the same time“ Industrial interconnection and overcoming difficulties ”Launching ceremony.

Li Bo, deputy director of China Textile Information Center, Cao Yuxin, deputy secretary of Party committee and director of construction management center of Dalang fashion Town, Longhua District, Shenzhen city; Zhang Xian, director of operation management department of Dalang fashion town construction management center; Qian miaodi, deputy secretary of Party Working Committee and deputy director of urban construction and Management Committee of China Light and textile city; exhibition and Publicity Department of China Light and Textile City Construction Management Committee Director Tang Feng and other leaders and guests attended.

The meeting is jointly sponsored by China Textile Information Center, national textile product development center and Shenzhen Dalang fashion town construction management center. It is hosted by China Women's clothing fabric fashion trend research institute and China Light and Textile City Construction Management Committee of Keqiao District, Shaoxing City, with special support from Keqiao fashion alliance.

Industrial interconnection overcomes difficulties

After a year, "Silk Road Keqiao · covering the world" activity once again entered the Dalang fashion town. The "International Textile City" and "design city" blend here. Chinese popular fabrics and Shenzhen clothing brands meet here. With the notes of fashion, design and commerce, the moving movement of collaborative progress of production and industry chain and helping each other in the same boat is formed. The official launch of "industrial interconnection and overcoming difficulties together" announced that China Textile Information Center, national textile product development center, Shenzhen Dalang fashion town construction management center and Shaoxing Keqiao district China Light and Textile City Construction Management Committee in the future will fully integrate Dalang, Keqiao and industry service agencies with the purpose of complementary advantages, resource sharing and common development With advantageous resources, we will work together to build an efficient platform for mutually beneficial cooperation and value docking of industrial clusters, promote collaborative linkage and win-win cooperation of innovation elements, and jointly tide over the crisis of the epidemic.

As director Li Bo said in his speech, in this unusual docking meeting, in addition to the cooperation and communication between supply and demand, production and marketing, and discussions based on business practices and product development exchanges, the upstream and downstream of the industrial chain gave each other more confidence, faith and strength. He pointed out that under the current situation of "innovation, innovation and innovation will drive the development of domestic and international markets in the long run, and the innovation will not stimulate the development of domestic and international markets in the long run. China has the largest, growing and potential consumer market in the world. The periodic impact will not change the long-term good fundamentals and high-quality development trend of China's textile industry. Even if the epidemic makes 2020 extremely difficult, we still firmly believe that the textile industry can not only survive the crisis with outstanding creativity and innovation, but also become more powerful.

In his speech, deputy secretary Cao Yuxin said that the outbreak of the epidemic has brought opportunities and challenges to the restructuring of the global industrial chain. The traditional development mode and supply chain system will be gradually subverted and replaced, and enterprises need to adjust their future development direction in time. How to adapt to the general trend and find business opportunities and space not only tests the ability of entrepreneurs, but also puts forward higher requirements for the service ability of the government. He also pointed out that the meeting has built a seamless platform for Keqiao Textile Fabric enterprises and Shenzhen clothing brands, creating a good opportunity for the interaction between supply and demand in the upstream and downstream of the industrial chain. In the future, the two textile industry clusters will cooperate more closely, push collaborative innovation in depth, tap potential business opportunities, and achieve win-win cooperation, mutual benefit and common progress.

In his speech, vice secretary Qian miaodi introduced that in 2019, Keqiao China Textile City Cluster realized a turnover of 200.03 billion yuan, with a year-on-year increase of 10.61%. The online market of the textile city realized a trading volume of 52.659 billion yuan, up 25.26% year on year. She pointed out that Shaoxing and Shenzhen have had close exchanges and cooperation in economy and trade for a long time. The textile and garment industry and creative industry of Dalang in Shenzhen have a solid foundation and rapid development, and have strong advantages in capital, science and technology, and talents. Shaoxing has the unique advantages of textile industry, fashion and service in China. There are great opportunities for cooperation and cooperation between the two places in textile industry.

A piece of cloth extends the belt and road

Shaoxing Keqiao is located in the south wing of the triangle and the South Bank of Hangzhou Bay. It is not only a beautiful water town in the south of the Yangtze River, a famous cultural city with a long history, a vigorous emerging city, but also a well-known economic strong area in China. As one of the largest textile and textile industry centers in the world, Keqiao Textile Co., Ltd., which is one of the largest textile and textile industry centers in the world, has a complete textile and textile industry cluster of about 10% in China , sales network in 192 countries and regions around the world.

In recent years, focusing on the construction goal of "International Textile City" in the new era, China's light and textile city has vigorously promoted the pace of evolution and upgrading of the light and Textile City, seized the opportunity of the "belt and road initiative", continuously promoted the strategy of "Silk Road, Keqiao and global coverage", accelerated its integration into the international market and participated in international competition and cooperation, Strengthening the integration and linkage with the global textile industry chain, and taking advantage of the spring breeze of the world cloth merchants conference, launched a series of activities of "Silk Road Keqiao · covering the world". Since then, it has organized the textile exhibition of China's textile industry stations in China, such as the textile industry exhibition stations in China, such as the textile industry exhibition stations in China, such as the textile industry exhibition stations in China, such as the textile exhibition stations in Wenzhou, Chengdu and Bangladesh, etc., have been organized for the textile enterprises in China, such as the textile exhibition stations in Wenzhou, Chengdu and Bangladesh Wide good platform, received good results, greatly enhanced the international influence and discourse power of China's textile industry and China Textile City.

Precise connection between high quality supply and market demand

In this industry activity of precise connection between supply and demand, more than 40 excellent noodle enterprises, including Zhejiang Songjing Textile Co., Ltd., Zhejiang honglvlan textile printing and dyeing Co., Ltd., Zhejiang Jinsheng Textile Co., Ltd., Zhongduo Holding Co., Ltd., and Zhejiang Yuhua Holding Group Co., Ltd., have carefully selected and displayed more than 4000 high-quality products, including men's wear, women's wear, children's wear, etc Sports, leisure and other fabrics, rich color and complete technology. On the spot, fabric enterprises and clothing enterprises not only exchange new technologies, new designs and new trends in the field of textile and clothing, but also discuss the changes in consumer demand, domestic market and marketing channels under the influence of the epidemic.

In order to meet the demand of Shenzhen clothing brands and designers for fabric category, design, color, technology, function and other aspects, Keqiao fabric enterprises combed and organized their own characteristic products, providing rich brands from the aspects of product composition, process, pattern, color, quality, function, applicable clothing style, price and order quantity Purchase information.

Zhejiang red green blue textile printing and dyeing Co., Ltd. has brought more than 10 kinds of digital printing new types of cotton, knitting, lace, etc. Chen anyong, director of the company's domestic sales, said that this docking meeting was the first time for the company to participate in this year's activities, hoping to broaden customer resources in Dalang. This big wave trip made him have a further understanding of Shenzhen's clothing brand and opened his mind. Shaoxing Lishen Textile Co., Ltd., which specializes in all kinds of high-end fashionable women's fabrics, has been cooperating with Yinger, Shengyi and other clothing brands in Shenzhen for a long time. Zhang xiongjia's fabrics are very popular with the company's purchasing manager. Shaoxing Keqiao Haozhi Huaju Textile Design Co., Ltd. has brought all kinds of printed fabrics, and started synchronous live broadcasting at the same time. The company's general manager awakes to say that the live broadcast can be synchronized with the purchasers who fail to arrive at the scene. Considering the problem of time difference in different countries, the company basically keeps the live broadcast 24 hours a day, and has accumulated more than 600000 fans. The live broadcast of Haozhi Huaju is particularly eye-catching on the spot, attracting many buyers to stop to watch and gather a lot of popularity. Zhejiang dongnair Textile Co., Ltd.

"This docking meeting changed my impression of Keqiao fabric. Today, most of the fabrics have the function of fashion. They just sent some new letters to each other Shenzhen Zetian Design Technology Co., Ltd. design director Xu Chuanying said. She is also a professional designer of Jiusheng Garment Co., Ltd. She said that many fabrics on the scene today are very suitable for the company's needs. "It has a acetic acid fabric, which not only has a good draping feeling, but also is fashionable and environmentally friendly, which is now required by the consumer market. In the past, we will have a deeper understanding of this kind of fabric through the cooperation between Shanghai Keqiao and other major fabrics.