Suddenly, Thousands Of Suppliers Want To Cry Without Tears
Another e-commerce giant collapsed
I can't remember how many e-commerce platforms closed this year!
What's more, it is a well-known e-commerce giant, which plays an important role in the whole clothing industry, especially Guangzhou ShiSanHang.
As a result, when many people heard the news of the collapse of mocan company, they were somewhat incredible: how could it be possible? This is one of the top ten cross-border e-commerce platforms in China. People have set up branches in the United States, Shanghai, Jiangsu, Guangdong, Hong Kong and other places!
Such a large e-commerce platform has been operating very well these years. A few months ago, many people wanted to enter this "big money" star company!
However, just like the sudden cooling of Shenzhen in the past two days, the sun was still shining the day before, and it dropped by 14 degrees the next day. For such a large company, if you say it's down, who will argue with it?
Up to now, the Shenzhen Branch of mocan company has been deserted. However, there are still a large number of suppliers who want to cry without tears to gather with mocan company. Some suppliers also call on those suppliers who are not aware of it to come and ask for the payment owed by the company through short videos and other means.
Speaking of it, Mo can's bankruptcy happened too suddenly.
One supplier said that an hour ago, mocan was still urging him to deliver goods quickly; One hour later, we received the news that mocan company would be dissolved.
As a well-known large-scale e-commerce platform, many manufacturers in Guangzhou and Foshan rely on the "big tree" of mocan to eat. Many clothing store owners and accessories manufacturers in ShiSanHang are suppliers of mocan.
After Mo can's downfall, it means that many suppliers who can't get the money may not be able to pay the rent next month, so they can't afford to eat pig's feet!
How to settle the payment to the supplier? No one knows!
In one video, someone posted a letter of commitment for payment of goods from suppliers, which said: "due to the company's force majeure, cooperation with you will be terminated, but the loan, outsourcing printing fees and deposit will not be in arrears with the owner..."
But the so-called guarantee is that the company and the supplier signed an agreement, the site did not pay the supplier any money.
In other words, if Mo can applies for bankruptcy next, the suppliers will not get any money!
For the employees who are about to be laid off, the current solution of the company is: the employees who agree to leave at the end of the year will get normal salary and performance.
But the question is: now that the entire company is empty, how much meaning is this commitment letter?
A large number of related companies are involved!
In the gourd monk's judgment of the gourd case in a dream of Red Mansions, Cao Gong shows us a complex "guard official symbol". By implicating each other, the four families form a relationship of "loss for all, prosperity for all".
The downfall of Mo can is not a company's business, but also involves more affiliated companies. Therefore, the impact and destructive power of this incident are greater.
In fact, Mo can's sudden death is a precursor.
In October this year, the cross-border e-commerce platform vova broke out of wages, and then the company began to lay off a large number of employees. As before, vova also made a promise to repay the money owed. But within a few days, the company's green business building has been empty.
Next, lebei, an e-commerce platform in Guangzhou, was dissolved, followed by Mo can, a well-known e-commerce platform in Shenzhen.
Why mention these e-commerce platforms? They are related to each other, or, most likely, a company!
According to former vova employees, vova is the same boss as Mo can and Guangzhou lebei. In cross-border e-commerce, the company operates with different accounts, such as jjshouse, aircloth, floryday, florydeals, airdress and azazie, but the main body behind these accounts is the same person.
Some former employees of vova also confirmed to the outside world that when they signed the labor contract with vova, they signed mocan company.
Obviously, the sudden collapse of vova has made Yingtai Lai, grove, mocan and other affiliated companies as direct operators unexpected.
Therefore, a former employee of Mo can said that Mo can't work this time, which is directly related to vova's accident. This situation is like pushing dominoes, vova in front of him falls down, and companies like Mo can who have broken funds can't help but fall down, and all of a sudden all buildings are overturned!
Inspiration from the fall of Mo can
What enlightenment can the bankruptcy of mocan bring to the industry?
First of all, the lesson of not following the cross-border rules is too profound.
It is speculated that the downfall of mocan and other companies is directly related to the closure of related accounts by Amazon. In Amazon, a person or a company can only have one Amazon account, which is the basic principle for all businesses to do business on this platform.
However, in order to expand the scale, many smart Chinese businesses have taken the risk to register different accounts with the same subject. Some large cross-border e-commerce companies in China even have hundreds of accounts in one entity. Finally, due to the infringement of one account, the sale of counterfeit goods, and the payment of bills, all accounts were implicated, and many companies collapsed overnight.
Secondly, there are too many problems accumulated in the savage traffic volume. When the concentrated outbreak occurs, it is also uncontrollable.
Now it seems that mocan's business mode is very rough, that is, through setting up many branches all over the country, it has recruited a large number of local suppliers to serve the platform. However, this mode also brings the following problems. Firstly, the internal management is uncontrollable, and the overall management efficiency of the company is greatly reduced; Secondly, the capital loss brought by multi company operation is too large. Once a company has problems, all companies will break the capital chain overnight; There is a large number of inventory can not be processed, especially for the clothing trade platform such as Mo can. To tell you the truth, the clothing industry is a high inventory industry. There are so many companies in the country that the total inventory of Mo can every month must be very considerable. If the warehouse is not cleared in time, it will bring fatal hidden danger.
Finally, the product is single, and the estimation of the situation is misjudged.
The main business of mocan and its affiliated companies are clothing. However, both overseas and domestic, the clothing market has been obviously saturated in recent years. At this time, or all products are pressed on the clothing of this single product, itself has a great risk; At the same time, with the rise of domestic live with goods, clothing sales channels gradually transferred to online live, which is a clear and visible trend. That is to say, don't just focus on cross-border e-commerce at this time, and seize the opportunity of domestic live delivery of goods, which may be much better than doing cross-border e-commerce.
If we put the time line into a longer term, we find that more than one e-commerce platform has been in trouble since this year, which has also led to a more profound discussion: why can't e-commerce, which has collapsed in the real economy, suddenly fail?
It seems that this discussion has a deeper significance: with the slowing down of online traffic and the disappearance of e-commerce dividends, as well as the introduction of future e-commerce tax, the era of making money in the e-commerce field by smart people and tax evasion may be gone: is it time to return to the real economy?
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