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Industrial And Commercial Planning For Personal Shop Supervision: 5 Years To Promote Business License
< p > Taobao < a href= "//www.sjfzxm.com/news/index_c.asp" > tax levy > /a > the whole body, a proposal of the CPPCC National Committee launched a great stir. According to the IT Times reporter, the industry and Commerce Department has been planning "supervision ahead" compared with taxation. It is expected that in the next five years, the "bright licensing system" will be implemented nationwide in the operating network shop. The "brand" is similar to the "business license" issued at the bottom of the existing commercial portal home page, which will allow all the online shops to have a licensed shop. < /p >
< p > < strong > the relevant departments are unable to supervise individual sellers < /strong > /p >
< p > < strong > Taobao grasps the actual "killing power" < /strong > /p >
< p > a trade and Industry Bureau member complained to reporters that at present, from the complaints and reports of Taobao platform selling fake goods and parallel imports, most of them are from Taobao's own sellers. They generally do not have the registration of the industrial and commercial departments. They are not enterprises, nor are they self-employed. "These are beyond our scope of law enforcement. If he shops at home, < a href=" //www.sjfzxm.com/news/index_c.asp "> industry and Commerce Department < /a > want to come to law enforcement, it is a private intrusion. It is difficult to prove evidence, difficult to verify, and difficult to deal with. In the face of such a situation, the business sector can only rely on cooperation with Taobao. In 2010, the Zhejiang Hangzhou industrial and commercial department, through cooperation with Taobao, investigated and dealt with 14 million pieces of infringing goods. "We encountered the event of selling fake products on the Internet, and many trading vouchers were required to collect evidence from Taobao backstage. Unless someone reported the evidence with specific evidence, it would be very difficult for government departments to control them from the source, and basically only deal with specific events." < /p >
< p > lack of supervision directly leads to a reduction in user trust in government agencies. Mr. Zhang bought a set of tools imported from Germany not long ago, but less than 300 yuan on Taobao. Before he arrived, he found that the knife handle was bad, and the blade was not sharp. When he shouted, he changed the goods, but he could not get the praise from the seller. From beginning to end, Mr. Zhang never thought about going to the industrial and commercial bureau to report. "What's the use of it?" < /p >
< p > during the interview with reporters, the vast majority of Taobao buyers acquiesce that if they purchase merchandise from Taobao, they may retreat and withdraw, and seek help from the law enforcement agencies, unless the amount involved is huge, otherwise they will not be considered. Buyers' mentality is not hard to understand. The premise of Taobao's punishment for the sale of fake products on the platform is that buyers must provide third party certification and issue third party evidence, which implies costly and cumbersome procedures. Most buyers are deterred. The above industry and Commerce Bureau personages imply that at present, there are not many enforcement methods for Taobao sellers, and the efficiency and effect of law enforcement are all discounted. More often than not, Taobao is the one who masters the actual "killing power". < /p >
< p > at present, in Taobao, C type of individual sellers do not require a business license, except the entity shop online, the proportion of the seller who does not register the business license is very large. In the face of these sellers who are away from the system, the industry and commerce departments have hardly got the whole regulatory system. "Encouragement is the main force at present. If the government led Taobao electric business pioneer park, it is a way to encourage Taobao sellers to take the road of corporatization operation. From the actual situation, the effect is not obvious. The number of active sellers is still limited. < /p >
< p > < strong > the topic of taxation is facing enormous social pressure < /strong > < /p >.
< p > < strong > different industries and businesses can not move Taobao sellers < /strong > /p >
< p > in recent years, rumors about Taobao sellers have been heard all the time. In the face of market appeal, the government has not been able to give a clear response. Earlier, the reporter interviewed the officials of the Shanghai Taxation Bureau on the taxation of Taobao sellers. The phone always kept silent, and constantly stressed that the tax problem of Taobao sellers was very sensitive. "A few years ago, when the local Bureau issued the first tax bill to a Taobao shop, it did not lead to the suspicion of large batches." however, the prudence of the administrator can not disguise the attempt by various industrial and commercial tax departments to levy taxes on Taobao sellers in recent years, and the resulting competition. < /p >
< p > July 2011, a year after the implementation of the Provisional Regulations on the management of Internet commodity spanactions and related services, Wuhan's Inland Revenue Department paid more than 430 yuan to the Taobao women's clothing store "my one percent", which is known as the first tax net of personal online stores in China. The news came out, which caused a great public opinion rally. Some people said they wanted to escape from Wuhan. Some people shouted that this tax collection behavior would bring negative effects on the living environment and enthusiasm of the self-employed and private households, which was not conducive to stimulating domestic demand and promoting the development of the commodity trading network market. All kinds of objections affect the implementation of policies. At that time, the Wuhan State Taxation Department also interviewed 4 other Taobao gold crown shops. Guangzhou industry and commerce also opened the first online shop business license, and supporting a variety of personality registration policy. But under the pressure from the public, similar measures have not been promoted nationwide. < /p >
< p > "the problem now is not to levy new taxes on Taobao sellers, but to levy taxes, which is generally misunderstood in the society." The staff of the Shanghai Inland Revenue Department explained: "from a legal point of view, whether the roadside vendors or Taobao shop owners have the right to ask for invoices as long as they have business practices, which means they have the duty to pay taxes." However, the simple principles of law are faced with various practical problems. "A href=" //www.sjfzxm.com/pioneer/ "Alibaba group chairman of the board of directors, Ma Yun < /a > has said," when the internet shop began to levy taxes, this is not in the hands of Taobao. What Taobao can do is to work together with network operators to relax the deadline and amount of tax appropriately. < /p >
< p > in fact, the pressure of law enforcement by relevant government agencies is becoming larger and larger with the increasing volume of spanactions and Taobao. According to a person familiar with the matter, at present, the local industry and Commerce Bureau must investigate and punish any violation or counterfeiting of Taobao. First, it must go through the Zhejiang business and Industry Department before entering the investigation and investigation links. "It is the exclusive privilege of Taobao to take actions elsewhere, and it is very difficult to avoid the emergence of selfish departmentalism." < /p >
< p > < strong > the government will gradually implement the "network business registration system" < /strong > /p >
< p > < strong > personal Taobao sellers need mandatory certification < /strong > < /p >
< p > according to the interview with the IT Times reporter, at present, the industry and Commerce Department is implementing a lighting system, which mainly aims at operating online shops and websites, and designs a special "identity authentication" for them. It also requires publicity in the online shop, thereby strengthening the comprehensive management of small and medium-sized electric providers. At present, Beijing and Shanghai have been included in the pilot area. < /p >
< p > for this, several sellers from Tmall and Taobao have expressed the same view to reporters: paying taxes is not the key. If we can take this way to straighten out fake and parallel markets, we will also expect the sellers to have an orderly market. Yang Jun set up shop on Tmall to specialize in the digital products of Apple series. He counted such an account for reporters. First, he settled in Tmall to pay a deposit of 100 thousand yuan, and then an annual fee of 60 thousand yuan. In addition, there is a certain proportion of commission, compared to Taobao's operating costs, at least tens of times of Tmall's expenditure, but he finally chose Tmall. He told reporters that order is what he really valued. "Especially for digital products, you have to do it in Taobao. You can hardly survive under the low price of all kinds of parallel goods. But in Tmall, if you do not invoke, Tmall will first punish you ten thousand yuan deposit, which is also a guarantee for us to do the right business, so fair competition. Therefore, when it comes to regulation and taxation, Yang Jun pays more attention to how the government ensures the fairness and justice of the environment. < /p >
< p > at present, it does not mean that the tax department can not check the amount of tax payment when it is not registered in the industrial and commercial sector. A professional from the tax authorities told reporters that the topic of taxation is only the fuse of regulatory expectations. "Flow accounts, cash accounts, inventory and interviews will all be tax means. Even if there is no industrial and commercial registration, there is a way to pay taxes. In the final analysis, the departments concerned still want to put the online shops in the normal regulatory scope and standardize the market. The intention of the government to establish a registration and supervision system is not to pay taxes, but to manage more. < /p >
At the same time, he also said he did not rule out that the existing tax authorities had begun to work with Alipay in connection with P. < /p >
Sellers below P > strong > C agree that the trend of taxation is < /strong > /p >
< p > < strong > yearning for personalized preferential tax standard < /strong > /p >
< p > although the tax trend has been recognized by many Taobao sellers, most of the small and medium-sized sellers feel that "too heavy!" < /p >.
< p > Industrial and commercial planning for individual shop supervision: within 5 years, the business license shall be promoted to < /p >.
P C Kaka Taobao store has been in operation for three years. Unlike other shopkeepers, Kaka registered in Guangzhou three years ago. He counted out an account for the journalist, assuming that 100 pieces of handicrafts were sold every month, excluding the value added tax unit of 80 yuan, without VAT sales of 100 x 80=8000 yuan, and the value-added tax rate of 17%, then the output tax of handicrafts was 8000 * 17%=1360 yuan. At the time of purchase, 60 yuan (including tax) is paid for each piece, the total amount is 100 x 60=6000, and the tax is 6000/ (1+17%) =5128.21 yuan, and the actual payment tax is 5128.21 x 17%=871.79 yuan. The value added tax is equivalent to 1360-871.79=488.21 yuan, which is only the value added tax. As a small and micro enterprise, although it can enjoy a certain proportion of tax incentives, but for Kaka, the cost of corporatization operation is basically no actual gains in the past three years. < /p >
< p > it is understood that at present, except for the tax standard of Taobao's own sellers, the sellers of the physical stores and the sellers of Tmall mall have completed the registration of industrial and commercial enterprises, and have paid different taxes according to the different company attributes. The basic tax categories are roughly the same. VAT is generally 17% (small scale taxpayer rate 3%-4%); enterprise income tax (approved Collection) is 25%; urban construction tax is 5%; education fee is added to the value added tax 3%; local education is added to the value added tax 2%; stamp duty: purchase and sale contract, sales 0.03%. < /p >
Less than P, like Kaka, Taobao C sellers who registered business licenses from the beginning were rare. Kaka and his partner have their own plans. "We wanted to start branding the company at the very beginning," he said. The company has been operating for three years. Although it has cost a lot of taxes and fees, Kaka is still worth it. "With the development of business, more and more business customers have come into contact with them. During the spanaction process, they have attached great importance to the reputation and brand of enterprises. Whether they can issue invoices is also a prerequisite for their business. If there is no company registration, maybe a lot of big customers will be lost. < /p >
< p > with the development of e-commerce and Taobao, the registration of online shops is bound to become a trend. In the process of reporters' interviews, many C shop owners have gradually eased their attitudes towards business registration from the original boycott. "Boycott is not a way. Business registration is certainly conducive to the healthy development of enterprises." A furniture seller Taobao seller said frankly, compared to < a href= "//www.sjfzxm.com/news/index_q.asp" > tax policy < /a > whether it is promulgated, he is more concerned about whether the tax standard will be cut across the board. < /p >
< p > < strong > the relevant departments are unable to supervise individual sellers < /strong > /p >
< p > < strong > Taobao grasps the actual "killing power" < /strong > /p >
< p > a trade and Industry Bureau member complained to reporters that at present, from the complaints and reports of Taobao platform selling fake goods and parallel imports, most of them are from Taobao's own sellers. They generally do not have the registration of the industrial and commercial departments. They are not enterprises, nor are they self-employed. "These are beyond our scope of law enforcement. If he shops at home, < a href=" //www.sjfzxm.com/news/index_c.asp "> industry and Commerce Department < /a > want to come to law enforcement, it is a private intrusion. It is difficult to prove evidence, difficult to verify, and difficult to deal with. In the face of such a situation, the business sector can only rely on cooperation with Taobao. In 2010, the Zhejiang Hangzhou industrial and commercial department, through cooperation with Taobao, investigated and dealt with 14 million pieces of infringing goods. "We encountered the event of selling fake products on the Internet, and many trading vouchers were required to collect evidence from Taobao backstage. Unless someone reported the evidence with specific evidence, it would be very difficult for government departments to control them from the source, and basically only deal with specific events." < /p >
< p > lack of supervision directly leads to a reduction in user trust in government agencies. Mr. Zhang bought a set of tools imported from Germany not long ago, but less than 300 yuan on Taobao. Before he arrived, he found that the knife handle was bad, and the blade was not sharp. When he shouted, he changed the goods, but he could not get the praise from the seller. From beginning to end, Mr. Zhang never thought about going to the industrial and commercial bureau to report. "What's the use of it?" < /p >
< p > during the interview with reporters, the vast majority of Taobao buyers acquiesce that if they purchase merchandise from Taobao, they may retreat and withdraw, and seek help from the law enforcement agencies, unless the amount involved is huge, otherwise they will not be considered. Buyers' mentality is not hard to understand. The premise of Taobao's punishment for the sale of fake products on the platform is that buyers must provide third party certification and issue third party evidence, which implies costly and cumbersome procedures. Most buyers are deterred. The above industry and Commerce Bureau personages imply that at present, there are not many enforcement methods for Taobao sellers, and the efficiency and effect of law enforcement are all discounted. More often than not, Taobao is the one who masters the actual "killing power". < /p >
< p > at present, in Taobao, C type of individual sellers do not require a business license, except the entity shop online, the proportion of the seller who does not register the business license is very large. In the face of these sellers who are away from the system, the industry and commerce departments have hardly got the whole regulatory system. "Encouragement is the main force at present. If the government led Taobao electric business pioneer park, it is a way to encourage Taobao sellers to take the road of corporatization operation. From the actual situation, the effect is not obvious. The number of active sellers is still limited. < /p >
< p > < strong > the topic of taxation is facing enormous social pressure < /strong > < /p >.
< p > < strong > different industries and businesses can not move Taobao sellers < /strong > /p >
< p > in recent years, rumors about Taobao sellers have been heard all the time. In the face of market appeal, the government has not been able to give a clear response. Earlier, the reporter interviewed the officials of the Shanghai Taxation Bureau on the taxation of Taobao sellers. The phone always kept silent, and constantly stressed that the tax problem of Taobao sellers was very sensitive. "A few years ago, when the local Bureau issued the first tax bill to a Taobao shop, it did not lead to the suspicion of large batches." however, the prudence of the administrator can not disguise the attempt by various industrial and commercial tax departments to levy taxes on Taobao sellers in recent years, and the resulting competition. < /p >
< p > July 2011, a year after the implementation of the Provisional Regulations on the management of Internet commodity spanactions and related services, Wuhan's Inland Revenue Department paid more than 430 yuan to the Taobao women's clothing store "my one percent", which is known as the first tax net of personal online stores in China. The news came out, which caused a great public opinion rally. Some people said they wanted to escape from Wuhan. Some people shouted that this tax collection behavior would bring negative effects on the living environment and enthusiasm of the self-employed and private households, which was not conducive to stimulating domestic demand and promoting the development of the commodity trading network market. All kinds of objections affect the implementation of policies. At that time, the Wuhan State Taxation Department also interviewed 4 other Taobao gold crown shops. Guangzhou industry and commerce also opened the first online shop business license, and supporting a variety of personality registration policy. But under the pressure from the public, similar measures have not been promoted nationwide. < /p >
< p > "the problem now is not to levy new taxes on Taobao sellers, but to levy taxes, which is generally misunderstood in the society." The staff of the Shanghai Inland Revenue Department explained: "from a legal point of view, whether the roadside vendors or Taobao shop owners have the right to ask for invoices as long as they have business practices, which means they have the duty to pay taxes." However, the simple principles of law are faced with various practical problems. "A href=" //www.sjfzxm.com/pioneer/ "Alibaba group chairman of the board of directors, Ma Yun < /a > has said," when the internet shop began to levy taxes, this is not in the hands of Taobao. What Taobao can do is to work together with network operators to relax the deadline and amount of tax appropriately. < /p >
< p > in fact, the pressure of law enforcement by relevant government agencies is becoming larger and larger with the increasing volume of spanactions and Taobao. According to a person familiar with the matter, at present, the local industry and Commerce Bureau must investigate and punish any violation or counterfeiting of Taobao. First, it must go through the Zhejiang business and Industry Department before entering the investigation and investigation links. "It is the exclusive privilege of Taobao to take actions elsewhere, and it is very difficult to avoid the emergence of selfish departmentalism." < /p >
< p > < strong > the government will gradually implement the "network business registration system" < /strong > /p >
< p > < strong > personal Taobao sellers need mandatory certification < /strong > < /p >
< p > according to the interview with the IT Times reporter, at present, the industry and Commerce Department is implementing a lighting system, which mainly aims at operating online shops and websites, and designs a special "identity authentication" for them. It also requires publicity in the online shop, thereby strengthening the comprehensive management of small and medium-sized electric providers. At present, Beijing and Shanghai have been included in the pilot area. < /p >
< p > for this, several sellers from Tmall and Taobao have expressed the same view to reporters: paying taxes is not the key. If we can take this way to straighten out fake and parallel markets, we will also expect the sellers to have an orderly market. Yang Jun set up shop on Tmall to specialize in the digital products of Apple series. He counted such an account for reporters. First, he settled in Tmall to pay a deposit of 100 thousand yuan, and then an annual fee of 60 thousand yuan. In addition, there is a certain proportion of commission, compared to Taobao's operating costs, at least tens of times of Tmall's expenditure, but he finally chose Tmall. He told reporters that order is what he really valued. "Especially for digital products, you have to do it in Taobao. You can hardly survive under the low price of all kinds of parallel goods. But in Tmall, if you do not invoke, Tmall will first punish you ten thousand yuan deposit, which is also a guarantee for us to do the right business, so fair competition. Therefore, when it comes to regulation and taxation, Yang Jun pays more attention to how the government ensures the fairness and justice of the environment. < /p >
< p > at present, it does not mean that the tax department can not check the amount of tax payment when it is not registered in the industrial and commercial sector. A professional from the tax authorities told reporters that the topic of taxation is only the fuse of regulatory expectations. "Flow accounts, cash accounts, inventory and interviews will all be tax means. Even if there is no industrial and commercial registration, there is a way to pay taxes. In the final analysis, the departments concerned still want to put the online shops in the normal regulatory scope and standardize the market. The intention of the government to establish a registration and supervision system is not to pay taxes, but to manage more. < /p >
At the same time, he also said he did not rule out that the existing tax authorities had begun to work with Alipay in connection with P. < /p >
Sellers below P > strong > C agree that the trend of taxation is < /strong > /p >
< p > < strong > yearning for personalized preferential tax standard < /strong > /p >
< p > although the tax trend has been recognized by many Taobao sellers, most of the small and medium-sized sellers feel that "too heavy!" < /p >.
< p > Industrial and commercial planning for individual shop supervision: within 5 years, the business license shall be promoted to < /p >.
P C Kaka Taobao store has been in operation for three years. Unlike other shopkeepers, Kaka registered in Guangzhou three years ago. He counted out an account for the journalist, assuming that 100 pieces of handicrafts were sold every month, excluding the value added tax unit of 80 yuan, without VAT sales of 100 x 80=8000 yuan, and the value-added tax rate of 17%, then the output tax of handicrafts was 8000 * 17%=1360 yuan. At the time of purchase, 60 yuan (including tax) is paid for each piece, the total amount is 100 x 60=6000, and the tax is 6000/ (1+17%) =5128.21 yuan, and the actual payment tax is 5128.21 x 17%=871.79 yuan. The value added tax is equivalent to 1360-871.79=488.21 yuan, which is only the value added tax. As a small and micro enterprise, although it can enjoy a certain proportion of tax incentives, but for Kaka, the cost of corporatization operation is basically no actual gains in the past three years. < /p >
< p > it is understood that at present, except for the tax standard of Taobao's own sellers, the sellers of the physical stores and the sellers of Tmall mall have completed the registration of industrial and commercial enterprises, and have paid different taxes according to the different company attributes. The basic tax categories are roughly the same. VAT is generally 17% (small scale taxpayer rate 3%-4%); enterprise income tax (approved Collection) is 25%; urban construction tax is 5%; education fee is added to the value added tax 3%; local education is added to the value added tax 2%; stamp duty: purchase and sale contract, sales 0.03%. < /p >
Less than P, like Kaka, Taobao C sellers who registered business licenses from the beginning were rare. Kaka and his partner have their own plans. "We wanted to start branding the company at the very beginning," he said. The company has been operating for three years. Although it has cost a lot of taxes and fees, Kaka is still worth it. "With the development of business, more and more business customers have come into contact with them. During the spanaction process, they have attached great importance to the reputation and brand of enterprises. Whether they can issue invoices is also a prerequisite for their business. If there is no company registration, maybe a lot of big customers will be lost. < /p >
< p > with the development of e-commerce and Taobao, the registration of online shops is bound to become a trend. In the process of reporters' interviews, many C shop owners have gradually eased their attitudes towards business registration from the original boycott. "Boycott is not a way. Business registration is certainly conducive to the healthy development of enterprises." A furniture seller Taobao seller said frankly, compared to < a href= "//www.sjfzxm.com/news/index_q.asp" > tax policy < /a > whether it is promulgated, he is more concerned about whether the tax standard will be cut across the board. < /p >
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