Exploring The Pradasphere Exhibition Of Prada Creation In Hongkong
As a development history of Prada, the Pradasphere exhibition brings together a series of design treasures from Prada, presenting Miuccia's Prada (Miuccia Prada), her studio and her collaborators' persistent pursuit in many interrelated fields: from fashion and accessories to art, architecture, film and culture.
The core concept of Pradasphere exhibition is aesthetics and taste.
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Gender, flashy and power.
These themes are repeatedly created and presented in diversified channels.
Prada's work is not only an aesthetic journey, but also a criticism made through fashion works. At the same time, it is also a bold praise for exquisite works and handcrafts, a hymn for the rare exquisite production techniques, and a wholehearted support and recognition for the fashionable people who dare to break the traditional customs.
The central location of the Pradasphere exhibition shows the outstanding works of Prada through six distinct display cabinets.
The exhibition brings together different series of works, highlighting the recurring ideas in creation.
In addition, the exhibition also includes Prada's treasures of the past, shoes and shoes, exquisite fabrics and materials, Prada historical walls and short films.
Projection room
An introduction to the architectural design project and a library of publications.
The collection of brand origin (Origins) includes the collection of fine works of Mario Prada Prada (Mario Prada) when he opened the first boutique in Milan's famous Emanuel II Gallery (Galleria Vittorio Emanuele II) in 1913.
Its exhibition environment is modeled on the elegant display design retained by the site of Prada boutique.
Type set
(Typologies) composed of six independent 3D landscapes in the center of the hall, it is especially eye-catching. Each scene focuses on its unique obsession or charm.
The development process (Evolution) is made up of a long and narrow electronic screen, showing the historical chronology of Prada in many aspects.
The timeline shows the men's wear series, women's wear series, advertising blockbuster and fashion show side-by-side, and shows art projects, construction projects and other Prada special events.
At the same time, the adjacent display cabinets include models of Rem Koolhaas / OMA and Herzog Herzog de Meuron (Koolhaas & de Meuron), and book publications, exhibition catalogues and other collections.
The Specimens showcases different seasonal shoes and handbags, and recombines them to show the essence of all collections.
The windows show the hardships of every collection.
Construction is made up of a video display device from the ground to the ceiling, which presents many classic Prada shapes through color.
All the changing pictures are coming from the fashion show.
The large window displays exotic, precious and exquisite handmade textiles and the innovative materials that make up the most unique design of Prada.
Observation and exploration (Observation) is a projection room to broadcast the most successful short film / video projects completed by Prada and Ridley Scott (Ridley Scott), Roman Polanski (Roman Polanski) and Weiss Anderson (Wes Anderson).
The exhibition is designed by Prada creative director Fabio Zabonati (Fabio Zambernardi) and New York designer, writer Michael Roque (Michael Rock) and her 2x4 studio. The exhibition aims to reveal some of Prada's techniques and ideas.
"The Pradasphere exhibition clearly illustrates a creative process of teamwork and always full of vitality."
Said ROK.
"This is a story mainly told by exhibits, because design is a way of creation in the world, and these exhibits are also extraordinary. No matter in terms of sensory performance or tailoring design, they express their attitudes towards the body, especially the female body in a very direct way."
Adhering to these diverse influences, historical heritage, iconic and idiosyncratic characteristics, Pradasphere has inherited the breakthrough design, style, art and culture, showing its unique and unique logo in today's fashion world.
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